Branding and strategy for the EV Spot Network — a series of curbside hubs within Saint Paul and Minneapolis that offer public access to an all-electric Evie carshare service and EV spot electric charging stations. 

Since the two overlapping services cater to two overlapping audiences, the logos needed to be distinct yet related. The modified typeface, circle marks, and navy color help unify while the secondary colors, steering wheel, and map pin help individualize.
Role: Art direction, design. 
Made at HunterGatherer.

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© K. Mias 2021